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We live in a time where spending β¬500 on a smartphone for a 12-year-old feels completely normal. But when it comes to investing the same amount in an English immersion camp, many pause.
They hesitate. They wonder: Is it really worth it?
But maybe the real question is: What are we actually investing in?
A phone may keep your child entertained for hours, but what does it teach them about confidence, communication, and self-expression?
A PlayStation might sharpen their reflexes, but it wonβt teach them how to connect with people from different backgrounds or develop leadership skills.
A designer coat can keep them warm this winter, but an experience like a camp will warm their confidence for years to come.
As a parent, you might often find yourself thinking, βI just want my child to be confident, to speak better English, to open up more.β It's easy to invest in things that bring immediate pleasure, but those items wonβt nurture the lasting growth your child truly needs.
When your child attends a camp, something shifts.
They start to:
Speak without hesitation
Express themselves with pride
Forge friendships that extend across the globe
Lead, laugh, and grow in English
Iβve seen it happen countless times: the quiet child who finds their voice, the shy one who steps forward with courage, and the children who transformβnot through textbooks, but through real-life language use.
Language isnβt just about words. Itβs about building confidence. Itβs about forming an identity. Itβs about creating deep connections.
I think of a girl who arrived at camp last summer. She had just moved to Bulgaria and knew no one. She barely spoke to anyone on the first day. By the end of the week, she was performing in front of her peersβleading a talent show in English, laughing, and making lifelong friends. Those are the moments that shape a child's future.
So, next time you consider where to invest your money, ask yourself:
Will your child remember the campfire or the console?
Will they grow into their future, or simply outgrow their clothes?
What kind of voice are you giving themβone that comes from a screen or one that comes from within?
Letβs invest in what truly lastsβexperiences that make a real difference.
See you next week for more 5-Minute Thoughts, where youβll get the Evolve Perspectiveβsmall reads, big shifts in how we see childhood and learning.
Explore our camps for a unique, impactful experience. Designed for growth, confidence, and real-world skills, these programs offer much more than just fun.
Follow the links below:
CAMP EVOLVE 2025
SUMMER FAMILY CAMP